mafia ink design co.


Stratia is a skincare line based on science. With a chemistry background and a penchant for skincare, Alli Reed developed a product line that has grown organically through word of mouth and social media.

Alli’s goal for the label reimage was to develop a more relevant look that would also work to establish a presence at the intersection of effective, simple, affordable, and science-based skincare products.

The design approach aimed to develop a graphic system that communicates those driving concepts while creating a recognizable relationship between all products. Developing the visual formula first made it easier to apply the new look to the various sizes of the product line containers.

Products can be found here: